Establishment of the company
HANGZHOU INITI IMP & EXP CO.,LTD is founded in HangZhou City with 3 people team, mainly engaged in shopping bags and functional bags, such as non-woven bags, suit bags, paper bags.
2012-2013:
Set up a Digital Marketing Team, open the 1st Alibaba International Platform. Established INITI BAG Manufacturer in WenZhou City, town of Printing & Sewing, factory covers 100㎡ and has 20 employees.
The team continues to grow
The digital marketing team increased to 10, the factory expanded to 50, and the main product added tote package.
Cooperated with some Fortune Global 500 Companies
Such as McDonald's, Walmart etc, and be appointed as China area supplier of bags by Disney. Factory staff expanded to 200 people.
Become TOP5!
Developed partnership with NA market supplier of Coca-Cola, appointed as China area supplier of shopping bags by Coca-Cola, and awarded Green Level Certificate by Coca-Cola. Become TOP5 factory in bag manufacturing industry of CangNan.
Our products exported to 158 countries.
Factory automation is fully upgraded to achieve lean production, factory area expanded to more than 10000 ㎡. Factory updated from INITI Bag Manufacture to ZHEJIANG INITI ENVIRONMENTAL PROTECTION TECHNOLOGY CO.,LTD.
Become TOP3!
Opened 8 platforms in Alibaba, integrated 169 upstream and downstream suppliers, served more than 10,000 global customers, honored as Leader of Hangzhou Merchants, become TOP 3 factory in bag manufacturing industry of CangNan.
The digital marketing team has increased to 40 people.
Established three independent website, and the products have been upgraded from simple promotional advertising packaging bags to multi-purpose and high-value retail bags, increased 2281 E-Commerce customers.
Establish overseas brands INITI and NanStory
Acquire the government land for 10,000 ㎡own factory building. The introduction of digital UV printing and sublimation printing equipment to ensure the speed and quality of small batch customization, , become TOP 3 factory in bag manufacturing industry of CangNan.